picupi挑品 is a brand dedicated to developing healthy and safe household cleaning products. In 2022, the brand launched its first product, the "EcoCal® Laundry Detergent", and have since introduced a range of cleaning products featuring the natural disinfectant "Shell Calcium Oxide”.
"EcoCal® Shell Calcium Oxide" has obtained ECOCERT natural certification from France and the Natural Products Association in the United States, the Shell Calcium Oxide powder as essential components with an exclusive patent providing high sterilizing and deodorant effects. Its solution will release Reactive oxygen species(ROS) that has sterilization and deodorizing capabilities. It is effective as the components of laundry detergent because of its ability to inhibit the growth of bacteria. The packaging is made from 100% post-consumer recycled plastics, with rHDPE bottles, rPP caps, and all-plastic spray nozzles, and uses recycled paper printed with soy ink for the paper packaging.
All products in the series use high-temperature calcined "EcoCal® Shell Calcium Oxide powder, " made from recycled golden clam shells from Li Chuan Aquafarm in Hualien, as a natural disinfectant. This exclusive patented ingredient is one of the components of our detergent. SGS has confirmed that it has a sterilization rate of over 99%. The products are free from formaldehyde, preservatives, fluorescent agents, bleach, and do not contain phosphorus, nor produce nonylphenol. All our cleaning products ingredients are more than 97% biodegradable.
The products have received recognition through various domestic and international awards, including the 2023 TAIWAN Circular Economy Awards, the 2023 TAIWAN Eco-friendly Product Award, the 2022 Golden Pin Design Award for "Best Design" and "Special Award Circular Design," and the Environmental Protection Administration's 111th Annual Resource Recycling Excellence Award in the Startup Group Silver Star category.